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Kristy
Christie

Speaker & Product Manager

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About

  • Kristy Christie SCMP, PSM I, PSPO I, MBA
  • Public Speaker, Product Manager & Board Director

OVERVIEW

Kristy is a Public Speaker who speaks at international conferences on topics such as Marketing Technology, Automation & Product Management. She is Technical Director of TheMalaysian.com a company she co-owns, and through which she takes on Product Management roles with different clients including companies like Toggl Track, Flir Asia, UDA and more.

BIO

Kristy graduated with an Advanced Diploma in Software Development from the world-renowned institute NIIT, at the age of 14. Shortly after completion of her course, she was offered a position as the primary web developer for a groundbreaking Clinic Management Software by the government-funded NGO, PrimaCare. The software included the ability to record individual patient symptoms to produce a list of possible causes to assist with diagnosis. Her work on this software led to her being later invited to present its technical aspects at the Open Source Healthcare Alliance conference held in the University of California, Los Angeles.

Kristy would go on to join her family in starting a web development firm that specialises in website development, social media marketing and custom web systems. Her background in Software Development and Entrepreneurial Management has equipped her with both the practical experience and theoretical framework to advise organisations of all sizes - from one-man startups to public-listed companies and Government-linked corporations.

She focuses on using IT and Websites to both market their offerings as well as streamline the day-to-day operations of core departments. From setting up the Online Media Unit for Berjaya University College to developing custom "property application" systems for UDA Holdings Berhad, Kristy has the ability to identify the needs of a company and tailor-make solutions that would meet their requirements and exceed expectations.

Her wealth of experience and passion for teaching, combined with her MBA in Entrepreneurial Management (which she graduated with at the age of 21), has benefited both industry professionals as well as students in various local University Colleges where she has been invited as a guest speaker on the subjects of Social Media, Online Communications, IT and Entrepreneurship.

She is also the first person in Malaysia to earn the Strategic Communication Management Professional (SCMP®) certification awarded by the Global Communication Certification Council® (GCCC). This is a globally recognised professional exam that requires extensive experience in the field of business communication, spanning ethics, advising & leading, strategy development and reputation management. The GCCC’s Communication Management Professional® (CMP) certification has also been awarded ANSI/ISO/IEC 17024 accreditation and is the only business communications program to meet the specific international standard.

In February 2022, she achieved her Professional Scrum Master I and Professional Scrum Product Owner I certifications.

Highlights & Speaking Gigs

CERTIFICATION

FIRST SCMP® IN MALAYSIA

Kristy is the first person in Malaysia to earn and achieve the globally recognised "Strategic Communication Management Professional" standard by the Global Communication Certification Council (GCCC) in December 2020.
ASSOCIATIONS

CHAPTER LEADER OF THE YEAR

Kristy was awarded the 2019 Chapter Leader of the Year award by IABC at the awards ceremony in Long Beach, California (9th February 2019).
ASSOCIATIONS

REGION CHAIR - IABC APAC

After serving on the IABC Asia Pacific Regional Board & Conference Committees since 2016, Kristy was invited & ratified as the Vice Chair of IABC APAC in June 2019, and then as Chair in June 2020. She served for the 2019/2020 term (under the leadership of Zora Artis, Chair of IABC APAC), and now leads a board of 18 directors for the 2020/21 period.
SPEAKING

STAFFBASE VOICES 2020

Kristy was invited to speak at the Staffbase VOICES conference in October 2020, on the main stage of their platform. Her topic revolves around "The Future Of Employee Engagement & How technology can boost engagement levels".
SPEAKING

IABC 2020 WORLD CONFERENCE

Kristy was scheduled to speak at the IABC 2020 World Conference in Chicago which was then shifted to a virtual platform due to COVID-19. Her presentation was one of the top ranked breakout sessions in a conference with over 60 speakers, and an estimated 1,000 attendees. Her "PR Tech For Small Teams" was listed in their Top 6 Highlights presentations pack.
SPEAKING

LEADERSHIP INSTITUTE (INTL)

Kristy spoke at the IABC Leadership Institute on her experience in volunteer recruitment & leadership development at Long Beach, California in February 2019.
SPEAKING

WOMEN IN LEADERSHIP

Kristy was invited to speak at the Women in Leadership Conference at the Sheraton, Kuala Lumpur on "Creating Your Brand - Establishing Yourself & Standing Out In The Marketplace"
SPEAKING

FUSION 2018 PANELIST SPEAKER

Kristy was invited to join the IABC APAC #Fusion18 "Communicating For A Better World" panel alongside Tasneem Chopra and Jane Kneebone of Diabetes Victoria. The session received positive feedback and was well-received by conference attendees.
SPEAKING

LEADERSHIP INSTITUTE (REGIONAL)

Kristy spoke on how can Chapter leaders can ensure succession and stability through effective recruitment and 'head-hunting' practices at the IABC APAC 2018 Leadership Institute in Melbourne.
SPEAKING

INTERVIEWED CELEBRITIES

Kristy has interviewed TV personalities, celebrities and illustrious businesspersons including: Chef Laura Calder (Celebrity chef on AFC), Dato Mahadzir Dato' Lokman, Datuk Peter Brokenshire (GM of KLCC), Chef Florence Tan, Chef Nathalie Arbefeuille, Mr Ng Wai Kit (Prince Court Medical Centre) etc
SPEAKING

PRE-WORLD CONFERENCE WORKSHOP SPEAKER

Kristy was invited to speak at the Pre-Conference Workshops held by APAC at the 2016 IABC World Conference in New Orleans, USA.

She also joined in as a panel speaker to discuss and contrast cross-cultural communication. Her sessions were well reviewed by the IABC APAC Committee and attendees.
ASSOCIATIONS

IABC/ MALAYSIA - PRESIDENT

Invited to speak, and subsequently, join the Board of the Malaysian chapter of the Intl Association of Business Communicators (started in the USA, with over 12,000 members in more than 80 countries). On the 18th AGM in April 2016, Kristy was nominated by then President Aisha Rashid, and elected by the Board, to take over the Presidency role of the association.
ASSOCIATIONS

IABC/ APAC - BOARD

Invited to speak at the IABC APAC Pre-Conference workshops in New Orleans and subsequently joined the IABC Asia Pacific Regional Board in October 2016.
ASSOCIATIONS

WORLD CONFERENCE COMMITTEE

Kristy is on the 2017 IABC World Conference Program Advisory Committee (PAC) where she assists with vetting speaker applications, topics and more, for the 2017 WC at Washington D.C.
ASSOCIATIONS

REGIONAL CONFERENCE COMMITTEE

Kristy was on both the 2017 and 2018 IABC APAC Regional Fusion conference committee that was held in Singapore and, subsequently, Melbourne.
EDUCATION

AGE 14: GRAD WITH ADV DIPLOMA

Graduated from NIIT at age 14, a world-renowned institute for programmers, with an Advanced Diploma in Professional Network-Centred Computing.
EDUCATION

AGE 14: HIRED AS WEB DEVELOPER

Hired by a Malaysian government-funded NGO as the primary web developer to code their Patient System that suggested possible causes & diagnosis based on the patient's symptoms entered, using opensource technology
SPEAKING

AGE 16: INVITED TO UCLA

Invited and flown down to the University Of California, Los Angeles to present and field technical questions (on the software she developed) at the Open Source Healthcare Alliance (OSHCA) conference.
EDUCATION

AGE 21: MBA

Accepted at 19 to pursue an Australian government-accredited MBA in Entrepreneurial Management and she graduated at 21.
BUSINESS

ENTREPRENEUR

Kristy is able to advise entrepreneurs and companies on the requirements and processes needed to establish a successful online business

Areas of Expertise

DELIVERING REAL VALUE & MEASURABLE SUCCESS

Kristy's passion for teaching, her technical ability in programming and her effectiveness as a project manager has enabled her to succeed in areas that leverage on these skills. From startup consultancy to social media strategising, Kristy is able to harness her experience and abilities to provide maximum value to clients and conference attendees.

ROLES

Speaker & Panel Facilitator

Kristy is an international public speaker at events such as the IABC20 World Conference where her session was one of the top-ranked sessions based on the participant feedback submitted. She has spoken to as many as 500 online attendees on the main stage of VOICES, and has been invited as a panelist conference speaker at the IABC APAC's #Fusion18 "Communicating for a better world" panel, the 2018 Leadership Institute, and has facilitated multiple panels.
ROLES

Product Manager - B2B & Machine Learning

Kristy is a seasoned product manager, experienced with the entire B2B product life cycle. She has a passion for machine learning and has led a cross-functional team that leveraged statistical models to create value for end-users. See her featured projects.
ROLES

Technical Director

Her ability to develop softwares as well as to train and translate technical matters, in manner that senior management personnel and C-Suite executives are able to immediately see value, make her an invaluable business partner and project manager.
ROLES

Web Developer

P
Kristy's background in web programming languages such as PHP, and databases such as MySQL etc enables her to design real-world solutions that meet the needs of businesses

Education

SUMMARY

Kristy's formal education includes software development, academic research and entrepreneurial management. This trifecta has allowed her to identify business opportunities, research viability, execute the strategy and analyse the results - ensuring that organisations benefit from a holistic approach to their digital marketing campaigns.

MIT SLOAN & CSAIL

Machine Learning in Business

2022
Grade received for each of the six assignments: Exceptional. This program viewed the technical elements of machine learning through the lens of business and management. Through a mix of research insights reinforced by case studies, Kristy learned how to successfully lead teams tasked with executing technical machine learning projects, as shr developed an implementation plan for machine learning and strategically leverage it for a powerful competitive edge in business.
SCRUM.ORG CERTIFICATIONS

Professional Scrum Product Owner I

2022
This certificate demonstrates an intermediate understanding of the Scrum framework as well as: how to apply it to maximise the value delivered with a product, how to maximise return on investment and optimize the total cost of ownership of a product.
SCRUM.ORG CERTIFICATIONS

Professional Scrum Master I

2022
This certificate demonstrates a fundamental level of Scrum mastery, including the concepts of applying Scrum, and an proven understanding of Scrum as described in the Scrum Guide. This individual has also demonstrated a consistent use of terminology and approach to Scrum.
ESMT (Berlin)

Industry 4.0 & Digitalisation For Media

2017
ESMT Berlin was founded in 2002 by twenty-five leading German companies and institutions. Their commitment continues to stimulate ESMT and hold it responsible for delivering outstanding academic performance.
Southern Cross University (NSW)

Research Methods

2010
The Graduate Diploma in Research Methods has provided Kristy with the necessary skills to conduct research studies at an academic level whilst using professional statistics software such as SPSS to analyse the data
EIA (Adelaide)

MBA - Entrepeneurial Mgmt

2007
Graduated at the age of 21 from Entrepreneurial Institute of Australia (EIA)
NIIT (Malaysia)

Software Development

2000
Graduated at the age of 14 with a Advanced Diploma in Professional-Network Centred Computing

Gallery

Contact

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© 2016-2024 by Kristy Christie. All Rights Reserved.

KRISTY CHRISTIE

speaker.
strategist.
AI enthusiast.